Rob Mathewson Rob Mathewson

Discovery: Discovering Rewards (and Risks)

It’s possible to further the Discovery conversation beyond requirements gathering into a new, more enriching path that can create attractive new options for the customer to consider.

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Rob Mathewson Rob Mathewson

Keep Demos On Target

It’s waaaaay too easy for a poorly executed demo to shut down a prospect’s interest

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Rob Mathewson Rob Mathewson

From Home Brewer to Craft Brewery

I wanted to examine the existing process and make the adaptations necessary to progress the Pre-Sales journey from an uneven series of hits and misses toward a continuously improving process with repeatable success.

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Rob Mathewson Rob Mathewson

Are You Listening?

You scratch your head and wonder to yourself about your colleague; “is she even listening to what’s being said?”…She’s on a Powerpoint freight train, determined to be heard.

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